AYX — Integrated Business Advisory Firm
AYX is an integrated business advisory firm that helps ambitious businesses build, finance, grow and protect. Based in Jaipur, India, AYX brings together four practices — Build, Finance, Grow and Protect — as one accountable mandate, so strategy, capital, growth and risk are handled in a single conversation rather than across separate firms. AYX has advised 340+ engagements across 12 markets with a team of 25 senior advisors, serving clients in India, the United Kingdom and the United States.
What is integrated business advisory?
Integrated business advisory means strategy, finance, growth and corporate protection are delivered by one firm under one mandate. Most advisors solve one problem at a time; AYX advises the whole business, because strategy, capital, growth and risk are the same conversation. The structure we design is the structure we finance, grow and defend — no hand-offs, no conflicting advice, one accountable team.
How does AYX help businesses build, finance, grow and protect?
AYX works across four integrated practices, each led by senior advisors who have run businesses, closed transactions and answered to boards themselves:
- Build — Business strategy, corporate structuring, operating model design and transformation
- Finance — Financial planning, fundraising advisory, M&A, valuation and CFO support
- Grow — Marketing strategy, B2B growth, lead generation, sales and go-to-market
- Protect — Legal advisory, contracts, IP and trademarks, compliance and risk management
Why choose AYX as your business advisor?
AYX is independent and owned by its senior advisors. Our only obligation is to the client in front of us — never to a product, a quota or a third party. We deliberately stay small and senior: fewer clients, deeper mandates, direct accountability. Our clients range from founder-led companies preparing their first institutional raise to established groups restructuring across borders.
- 340+ engagements advised
- 12 markets served across India, the UK and the US
- 25 senior advisors
- 4 integrated practices — Build, Finance, Grow, Protect
How do I book a business review with AYX?
A Business Review is a structured, confidential session with a senior AYX advisor that maps where your business stands and what it will take to build, finance, grow and protect it. You can book a Business Review online, or start with the AYX Business Health Check — a free two-minute diagnostic that scores your business across the four practices and routes you to a review with a senior advisor.
Frequently asked questions
What services does AYX offer?
AYX offers integrated advisory across four practices: Build (strategy, structuring, transformation), Finance (planning, fundraising, M&A, valuation), Grow (marketing, sales, lead generation, go-to-market) and Protect (legal, contracts, IP, compliance, risk). Each practice lists 10 capabilities, delivered as one mandate.
Who does AYX work with?
AYX works with founders, CEOs, boards, CFOs and management teams — from SMEs and scale-ups to established businesses restructuring across borders. We serve clients in India, the United Kingdom and the United States.
Where is AYX located?
AYX is based at Cedar Luxuria, Mansarovar, Jaipur, Rajasthan 302029, India. We advise clients across 12 markets. Contact us at contact@ayx.co.in or +91 9950660922.
How do I book a business review with AYX?
An initial Business Review is a confidential session with a senior advisor to assess where your business stands. Start with the free Business Health Check, then request a review through our contact page.
Explore AYX
- Build practice — strategy and transformation
- Finance practice — capital and transactions
- Grow practice — revenue and markets
- Protect practice — governance and risk
- About AYX — the firm behind the mandate
- AYX Insights — advisory articles for decision-makers
- Business Health Check — free readiness diagnostic
- Contact AYX — book a Business Review
Contact: contact@ayx.co.in · +91 9950660922 · Cedar Luxuria, Mansarovar, Jaipur, Rajasthan 302029, India